I will write targeted facebook ad copy

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For our purposes, there are four stages of thesales process.

1) Attention

2) Interest

3) Desire

4) Action

Or, the AIDA model. Now, If you have any experience in sales, you’ll recognize this as a pretty timeless model.

This model is the whole “formula” of our strategy.

Now, what are the Four components a Facebook Ad?

1) Headline

2) Subhead(s)

3) Body Copy (Sales Writing amp; Media) and,

4) Call to Action (or, CTA)

And these components are what build the structure of your Facebook Ad:

- The Headline: gets their attention

- The Sub-head(s): builds their interest

- The Body Copy (including Media): increases their desire

- The Call to Action: gets them to act

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